After yesterday’s post about how customer centricity and listening to your customers help your business to grow, it was very interesting to read Mark Cuban’s post “Why You Should Never Listen to Your Customers” in the Entrepreneur. Maybe this will come as a surprise, but in many aspects I agree with Mark. So how do [...]

Imagine a business owner boldly stating, “There is no need to listen to the customers. We have the best product there is and it talks for itself”. What would we think? Faux pas? Foolishness? Likely both.We all know that that business success is based on our ability to meet our customers’ needs beyond the vision [...]

While promoting our recent eBook about real online customer experiences, I reached out to people that I thought might be interested. When Marketing Sherpa’s Director of Editorial Content, Daniel Burstein responded and asked me to share some thoughts on the topic of social media policing I was pretty excited. However, my esteemed colleague Dr. Ursula [...]

Online retailers sometimes fall into the pricing trap. They believe that their success is entirely dependent on price and will constantly monitor their competition to make sure they are always offering a better deal. While competitive pricing is important, it is NOT the key to more sales. An excellent user experience is. Our findings show [...]

After much anticipation, Red Herring has recognized Kampyle as a global top 100 technology start-up. The winners of the Red Herring Global 100 Award for 2011 have been selected from over one thousand companies from around the world and were judged by Red Herring to have outperformed their peers in their financial performance, technology innovation, [...]

While the Net Promoter Score has become a popular customer loyalty metric, simply measuring the likelihood of receiving recommendations will not help you identify organizational problems or chart a course for corporate success. That’s why the metric’s proponents are now recommending that you “close the loop” with follow-up questions that get to the root of [...]

The Red Herring 100 Global 2011, a culmination of a year’s work scouring thousands of privately held companies from around the world, finally kicked-off this past Monday evening at the Hyatt Regency in Los Angeles. The two day event is hosting the presentations of approximately 300 companies that made it to the award’s short-list as [...]

Kampyle is always happy to see its customers gaining success and recognition. In mid-November a very special distinction of excellence was awarded to Michael Malone, iiNet founder and chief executive: He was named the Australian Entrepreneur of the Year at the Ernst & Young Entrepreneur of the Year awards. Congratulations, Michael!   When a High-tech [...]

Every year the Red Herring editorial team selects the Red Herring Global 100, companies demonstrating the most innovative technologies and business models originating from over 1000 companies and over 40 nations. The companies selected this year, such as Kampyle, were judged on a range of qualitative and quantitative metrics, including but not limited to, technology [...]

We are pleased to announce the addition of a brand-new Enterprise Solutions section to the Kampyle website. With numerous, enterprise-level clients in a broad range of verticals, the new section allows visitors to easily navigate to, and read about the industry most relevant to them. The new section contains client testimonials and case studies highlighting [...]