What’s new? Quick links…

• In case you missed out on this great lecture, now here’s your change for a recap. We added slides and video of Sam Deckers presentation “8 Principles of Go-to-Market Success For SaaS Companies”, part VIII of our lecture series. Enjoy!
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Kampyle’s Lecture Series:
10 Laws of Building a SaaS Company in Israel

Lecture I: 10 Laws of Building a SaaS Company in Israel

• “10 Laws of Building a SaaS Company in Israel” by Ariel Finkelstein, CEO at Kampyle
• “Choosing the right Go-to-Market Strategy” by Philippe Lang, COO at WinBuyer

Lecture II: Selling SaaS Online

• “No Touch Sales” for the SMB go-to-market is not easy!” by Ariel Finkelstein, CEO at Kampyle
• “Selling SaaS Online” By Sharon Magen, VP of Sales and Business Development at ClickTale

Lecture III: How to Build a Killer Sales Team

• “How to Build a Killer Sales Team” by Ariel Finkelstein, CEO at Kampyle
• “How to Build a Killer Sales Team – A Recipe for Success” by David Hyman, VP of Inside Sales at Kampyle

Lecture IV: SaaS Sales and Professional Services – The Hottest Wedding Of The Year

• “SaaS Sales and Customer Service” by Ariel Finkelstein, CEO at Kampyle
• “The SaaS World of Client Services” by David Leigh, Director of Professional Services at Kampyle

Lecture V: Selling SaaS to Enterprises – Art or Science?

• “Selling SaaS to Enterprises” by Ariel Finkelstein, CEO at Kampyle
• “Selling SaaS to Enterprises – Art or Science?” by Jim Dicso, President & Chief Revenue Office of SundaySky

Lecture VI: Understanding HR Requirements for SaaS Companies

• “Understanding HR Requirements for SaaS Companies” by Ariel Finkelstein, CEO at Kampyle

Lecture VII: Billing and Payment Systems for SaaS Companies

• “Billing and Payment Systems for SaaS Companies” by Ariel Finkelstein, Kampyle CEO
• “Smart Processing for Your SaaS Businesses” by Eldad Ben Tora, General Manager at BlueSnap (Plimus)
• “PayPal – A Partner for SaaS Companies” by Oded Zehavi, Regional Director Israel, Cyprus and Africa at PayPal

Lecture VIII: 8 Principles for SaaS Go-to-Market Success

• “8 Principles for SaaS Go-to-Market Success” by Sam Decker, Co-founder and Chief Executive Officer at MassRelevance

Kampyle Feedback Solutions, founded in 2007 and serving more than 55,000 companies in over 60 languages in 191 countries to date, is one of the most successful SaaS companies in Israel.

With extensive experience developing and fine-tuning the SaaS Business Model for Kampyle, Ariel Finkelstein, co-founder and CEO of Kampyle, has become a sought-after speaker and recognized expert in the SaaS industry. In 2010, Ariel launched a SaaS lecture series geared to Israeli start-ups and expansion-stage companies to share his unique know-how and approach for dealing with many of the business challenges facing SaaS companies.

Kampyle’s lecture series “The 10 Laws of Building a SaaS Company in Israel” is held in co-operation with IGTCloud, the Israeli Association of Grid Technologies. To learn more about forthcoming lectures, please visit IGT Cloud’s Meetup Page or drop us a line and we shall keep you updated. We are also eager to hear your feedback and to learn which issues you would like to see covered in future lectures.

We are happy to see that our lectures find great interest in the Israeli SaaS community. We want to thank here, again, all our guest speakers, who so generously shared their expertise and insight.

For those of you, who could not make it to the lectures or want to read through the presentations at your convenience, we established this SaaS Knowledge Base, where you can find all the presentations and – if available – the audio/video recordings. We hope you will find the documents helpful.

In addition, we set up a small reading room, offering links to recommended white papers, documentations and informative article. Like all the rest, this is work in progress… If you would like to suggest us a link, please contact us via email.